Browsing All posts tagged under »economics«

Shelf Space a.k.a. Location, Location, Location

November 30, 2012


The growth in the number of craft breweries may lead to an expanded variety of beers but that does not mean that consumers will be able get their hands on them. As of August there were 1,303 breweries in planning – there are currently 2,142 breweries in the US. Where are all these breweries going […]

a focus on Premium as the industry contracts

May 9, 2012


  Earlier in the year I looked at Anheuser-Busch InBev’s U.S. strategy after Coors Light replaced Budweiser as the number two beer in the country, in volume. In this news I saw the colorings of AB InBev’s strategy of focusing on profit. At the time, volume and sales numbers were not available from AB InBev, […]

Book Review: The Economics of Beer

December 16, 2011


I recently finished reading The Economics of Beer, edited by Johan F.M. Swinnen. With two of my favorite topics in the title I was excited for this book, and when it arrived in early November I was not disappointed. I had not been sure what to expect, since there were no reviews when I ordered […]